Ford and the Erwin Hymer Group have announced that the Ford Transit and Ford Transit Custom will be the base vehicle for conversion to campervans and coachbuilt motorhomes by Hymer Group brands.
And a new strategic partnership between the two manufacturing giants will also look into the future product development of leisure vehicles, such as electrification, digitisation and connectivity, as well as the integration of driver assistance systems.
From urban campervans to large motorhomes
The new supply agreement includes panel van and skeletal chassis cab Ford Transit models, as well as Ford Transit Custom kombi vans, for conversion by Erwin Hymer Group brands into campervans and coachbuilt motorhomes.
The Erwin Hymer Group is a market leader in the European motorhome world. The company is part of Thor Industries and has these brands in its portfolio – Bürstner, Carado, Compass, Dethleffs, Elddis, Eriba, Etrusco, Hymer, Laika, LMC, Niesmann+Bischoff, Sunlight and Xplore
Ford will produce the donor vehicles at its plant in Turkey, for delivery in instalments from 2022 to 2024 to the Hymer manufacturing plant in Germany.
The Erwin Hymer Group is expecting continued strong demand for compact campervans based on the Ford Transit Custom.
“The two Ford Transit series convinced us as the donor vehicles for our brands,” said Martin Brandt, CEO of the Erwin Hymer Group. “Our customers will particularly appreciate their versatility, innovative driver assistance technologies and attractive design.”
Hans-Jörg Klein, deputy chairman of the Management Board of Ford-Werke GmbH, said they had many years of experience and a great passion for motorhomes.
“We are also excited that our Transit and Transit Custom – especially the new Active and Trail series – appealed to Erwin Hymer Group and that we will supply another strong and innovative partner in one of Europe’s fastest-growing vehicle segments.”
Younger buyers driving growth and innovation
Motorhomes are increasingly attracting younger buyers – leading to new designs featuring modern floor plans, smarter furnishing solutions, more accessories and fresh exterior styling including two-tone paintwork. These younger customers include single people and families, all wanting more flexible lifestyles in which a motorhome can be a mobile office or supplement outdoor pursuits as part of the “van life” trend.